27 May 2010

What an interesting few weeks it’s been- volcanoes erupting and causing chaos and then the much-anticipated General Election, resulting in a Hung Parliament. 2010 certainly isn’t dull, is it?!

This is just a brief round-up of the latest news from Anna Addison Associates. 

What can we do for you?

Aside from having years of experience as a journalist and some of the best contacts in the media, the main benefit of using Anna Addison Associates is that we offer a flexible ‘pay as you go’ service. We won’t tie you into a contract, our service is highly-personal and we work as an extension to your in-house team.

Whether it’s raising your profile in the national media, creating awareness about your business in the regional or trade press or copywriting for your marketing materials, we can save you time and help you tap into new markets.

If you want a quick chat about PR, copywriting or any other marketing issues, just drop me an email to anna@annaaddisonassociates.com or give me a bell on 01642 291499.

Thanks for all your support as always- read on to see what’s happening….

Latest news….

Free Willy! http://www.simplydutch.co.uk/ - Well, I did say that 2010 wasn’t dull! Simply Dutch, possibly the wackiest shop in the North, had a run in with the law in April. Owner, Jason Hadlow, had his prized four feet stone phallus confiscated by North Yorkshire Police. Crazy but true. We decided to do a little bit of PR on it and….it went worldwide! Jason appeared on radio in India, America and Canada as well as in regional, national and international newspapers. Almost 2,500 people joined a ‘Free Willy’ Facebook group, not to mention rockers Sweet re-releasing their tune ‘Little Willy’ in support of the Free Willy campaign! I am happy to report Jason has now been reunited with the aforementioned phallus.

Going eco- http://www.simonbailes.co.uk/ - Returning to more sedate news! I was delighted to be involved in organising and promoting one of the biggest eco-friendly vehicle events in the North East for Simon Bailes Peugeot in April. Simon Bailes is at the forefront of the Plugged-in Places scheme, set up to establish a charging infrastructure for electric vehicles, and hosted a major event to present the world’s largest collection of eco-efficient vehicles at Durham University’s Queen’s Campus in Stockton. Peugeot is a global leader in environmentally-sound vehicles having produced the lowest CO2 emission vehicles in the world and, for the first time ever, all of the vehicles were in one place at the same time.

Well done Different- http://www.different-uk.com/ - Different, one of the North East’s leading marketing and communication agencies, was the only one in the region to recently scoop two top industry accolades. The Roses Advertising Awards recognise creativity in the UK’s advertising industry outside of London and are notoriously difficult to win. Different’s team was awarded the bronze gong in the Best TV Campaign category for its alcohol awareness campaign for Balance North East, the regional organisation working to promote a responsible attitude towards alcohol. Different also won a much sought-after Purple Apple Award, the national shopping centre awards, for its launch campaign for St David’s shopping centre in Cardiff.

Mmm food and wine.. - http://www.chadwicksinnmaltby.co.uk/ – One for the wine lovers- you’ll always get the best and most eclectic mix of wines at Chadwicks Inn Maltby- you can even buy online now as well. Lee Tolley, bar manager at Chadwicks, has completed his Level 2 Intermediate Certificate in Wine and Spirits, awarded by the Wine and Spirit Education Trust. The internationally-recognised qualification teaches those working in the industry to understand the key grape varieties grown around the world and how they produce the different styles of wine, the complex production of spirits and liqueurs and the importance of matching foods to the best-suited drinks.

Jazzy June and July! http://www.howards-eatery.co.uk/ - Howards in Stokesley has announced an extra two summer dates for its popular jazz and blues and curry nights, due to popular demand. The summer jazz nights will take place on Sunday June 13^th with Shootin’ the Breeze and on Sunday 11^th July with the Gill Matthews’ Band.

Not just press releases- websites, brochures, awards…

Don’t forget, Anna Addison Associates has vast experience in writing for a variety of marketing materials and preparing award entries, presentations and press releases.

For a minimal fee, we can help you with copywriting and proofreading for: -

• Websites
• Brochures
• Direct Marketing leaflets
• Award entries
• Speeches and presentations
• News articles
• Press releases
• Corporate editorial
• Books

Everyone’s at it!

Twitter that is! Don’t forget you can follow my goings-on if you fancy https://twitter.com/PRANNADDISON

Enjoy the Bank Holiday weekend,

 Anna

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